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The Business of Marketing Research - Marco Vriens - Bog

Bag om The Business of Marketing Research

Presents readers with a highly practical approach to marketing research. The text familiarizes students with foundational knowledge and skills, features ample practical examples and anecdotes, and is steeped and grounded in academic rigour.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781516542772
  • Indbinding:
  • Paperback
  • Sideantal:
  • 330
  • Udgivet:
  • 30. september 2020
  • Størrelse:
  • 254x202x22 mm.
  • Vægt:
  • 692 g.
  • 2-3 uger.
  • 10. december 2024

Normalpris

  • BLACK NOVEMBER

Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af The Business of Marketing Research

Presents readers with a highly practical approach to marketing research. The text familiarizes students with foundational knowledge and skills, features ample practical examples and anecdotes, and is steeped and grounded in academic rigour.

Brugerbedømmelser af The Business of Marketing Research



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