Name: The Challenger Customer
Price: 165.95 DKK
Availability: InStock
Author: Matthew Dixon
ISBN: 9780241196564

The Challenger Customer af Matthew Dixon

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165,95 kr.

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Based on new CEB research from thousands of B2B marketers, sellers and buyers around the world, this book shows you how to find these 'mobilizers' and equip them with the tools to effectively challenge their own organizations on your behalf.

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Sprog:
Engelsk

ISBN:
9780241196564

Forlag:
Penguin Books Ltd

Indbinding:
Paperback

Sideantal:
288

Udgivet:
3. september 2015

Størrelse:
156x233x21 mm.

Vægt:
358 g.

Leveringstid: 4-7 hverdage.
Forventet levering: 26. november 2024

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Based on new CEB research from thousands of B2B marketers, sellers and buyers around the world, this book shows you how to find these 'mobilizers' and equip them with the tools to effectively challenge their own organizations on your behalf.

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