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The Circuit of Mass Communication - David Miller - Bog

- Media Strategies, Representation and Audience Reception in the AIDS Crisis

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This book examines mass media representations of AIDS from their inception through to their impact on public understandings. Rejecting approaches which focus only on ownership, discourse or audience reception, the authors examines: promotional strategies; media production; representation and audience responses; as well as broader impacts on policy, culture and society.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780803977037
  • Indbinding:
  • Paperback
  • Sideantal:
  • 256
  • Udgivet:
  • 29. Januar 1998
  • Størrelse:
  • 156x234x13 mm.
  • Vægt:
  • 440 g.
  • 2-3 uger.
  • 20. Juli 2024

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Beskrivelse af The Circuit of Mass Communication

This book examines mass media representations of AIDS from their inception through to their impact on public understandings. Rejecting approaches which focus only on ownership, discourse or audience reception, the authors examines: promotional strategies; media production; representation and audience responses; as well as broader impacts on policy, culture and society.

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