Name: The Economics and Financing of Media Companies
Price: 434.95 DKK
Availability: InStock
Author: Robert G. Picard
ISBN: 9780823232574

The Economics and Financing of Media Companies af Robert G. Picard

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Employs business concepts and analyses to explore the operations and activities of media firms and the forces and issues affecting them. This book surveys the structures and operations of various media, including their business characteristics and business models, how they differ from other products and services, and why failure rates are so high.

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Sprog:
Engelsk

ISBN:
9780823232574

Forlag:
Fordham University Press

Indbinding:
Paperback

Sideantal:
286

Udgivet:
24. maj 2011

Størrelse:
152x228x16 mm.

Vægt:
394 g.

Leveringstid: 8-11 hverdage.
Forventet levering: 9. december 2024

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Employs business concepts and analyses to explore the operations and activities of media firms and the forces and issues affecting them. This book surveys the structures and operations of various media, including their business characteristics and business models, how they differ from other products and services, and why failure rates are so high.

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