Name: The Effective Use of Market Research
Price: 447.95 DKK
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Author: Robin Birn
ISBN: 9780749442002

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The Effective Use of Market Research looks at the circumstances in which market research is necessary, and explains what management can expect to gain from research and then analyses the type of business decisions that may be taken as a result.

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Sprog:
Engelsk

ISBN:
9780749442002

Forlag:
Kogan Page Ltd

Indbinding:
Paperback

Sideantal:
256

Udgivet:
26. marts 2004

Udgave:
4

Størrelse:
157x230x14 mm.

Vægt:
374 g.

Leveringstid: Ukendt - mangler pt..

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The Effective Use of Market Research looks at the circumstances in which market research is necessary, and explains what management can expect to gain from research and then analyses the type of business decisions that may be taken as a result.

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Business og læring > Marketing

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