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This book examines the global sports ecosystem through three central pillars: sport marketing, sports equipment manufacture and sales, and sport governance and organisation. It presents a nuanced and multi-faceted view of how the global sports economy works and its main strategic challenges and opportunities.

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Sprog:
Engelsk

ISBN:
9780367729004

Forlag:
Taylor & Francis Ltd

Indbinding:
Paperback

Sideantal:
330

Udgivet:
18. december 2020

Størrelse:
236x155x24 mm.

Vægt:
530 g.

Leveringstid: 2-3 uger.
Forventet levering: 22. januar 2025

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Forlænget returret til d. 31. januar 2025

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This book examines the global sports ecosystem through three central pillars: sport marketing, sports equipment manufacture and sales, and sport governance and organisation. It presents a nuanced and multi-faceted view of how the global sports economy works and its main strategic challenges and opportunities.

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