The Oxford Handbook of Music and Advertising

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Hardback
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2.354,95 kr.

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This Handbook explains how music contributes to the advertising that the public encounters on a daily basis. Chapters examine how the soundtracks of promotional messages originate, how we might interpret the meanings behind the music, and how commercial messages influence us through music.

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Sprog:
Engelsk

ISBN:
9780190691240

Forlag:
Oxford University Press Inc

Indbinding:
Hardback

Sideantal:
960

Udgivet:
12. april 2021

Størrelse:
256x186x66 mm.

Vægt:
1730 g.

Leveringstid: 8-11 hverdage.
Forventet levering: 9. december 2024

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This Handbook explains how music contributes to the advertising that the public encounters on a daily basis. Chapters examine how the soundtracks of promotional messages originate, how we might interpret the meanings behind the music, and how commercial messages influence us through music.

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