Name: The Pricing Journey
Price: 612.95 DKK
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Author: Stephan M. Liozu
ISBN: 9780804788748

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In The Pricing Journey, Stephan M. Liozu provides an integrated guide to the organizational, social, and behavioral dimensions of pricing. He equips readers with the practical roadmap that they need to transform their pricing culture, drive firm performance, and achieve pricing excellence.

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Sprog:
Engelsk

ISBN:
9780804788748

Forlag:
Stanford University Press

Indbinding:
Hardback

Sideantal:
240

Udgivet:
29. april 2015

Størrelse:
237x160x18 mm.

Vægt:
486 g.

Leveringstid: Ukendt - mangler pt..

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In The Pricing Journey, Stephan M. Liozu provides an integrated guide to the organizational, social, and behavioral dimensions of pricing. He equips readers with the practical roadmap that they need to transform their pricing culture, drive firm performance, and achieve pricing excellence.

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Business og læring > Ledelse & strategi

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