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The Psychology of Attitudes and Attitude Change - Gregory R. (University of Bath Maio - Bog

af Gregory R. (University of Bath Maio
The Psychology of Attitudes and Attitude Change af Gregory R. (University of Bath Maio
Bag om The Psychology of Attitudes and Attitude Change

A comprehensive look at attitudes, beliefs and behavioural change, looking at not only biological underpinnings of attitudes but also how this fits in real world situations. This textbook gives an overview of theoretical and research perspectives in the field of attitudes and persuasion in a simple, user friendly way.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781526425843
  • Indbinding:
  • Paperback
  • Sideantal:
  • 400
  • Udgivet:
  • 10. November 2018
  • Udgave:
  • 3
  • Størrelse:
  • 185x231x21 mm.
  • Vægt:
  • 740 g.
  • 4-7 hverdage.
  • 24. Maj 2024
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Beskrivelse af The Psychology of Attitudes and Attitude Change

A comprehensive look at attitudes, beliefs and behavioural change, looking at not only biological underpinnings of attitudes but also how this fits in real world situations. This textbook gives an overview of theoretical and research perspectives in the field of attitudes and persuasion in a simple, user friendly way.

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