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The Transformation of Boeing from Technological Leadership to Financial Engineering and Decline - Charles (Schulich School of Business McMillan - Bog
- Indbinding:
- Hardback
- Sideantal:
- 100
- Udgivet:
- 5. december 2024
- Kan forudbestilles.
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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.
Herefter fra 79 kr./md. Ingen binding.
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The Transformation of Boeing from Technological Leadership to Financial Engineering and Decline
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Beskrivelse af The Transformation of Boeing from Technological Leadership to Financial Engineering and Decline
This element addresses corporations' rise or fall based on external signals with a case study of Boeing corporation, a yesteryear pioneer, and its rival, airbus now the global market leader. This case study provides suggestions for new research directions on governance and managing truly complex organizations.
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