Name: The Why of Consumption
Price: 2323.95 DKK
Availability: InStock
Author: Cynthia Huffman
ISBN: 9780415220958

The Why of Consumption af Cynthia Huffman

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Why do consumers buy particular products, brands and services? How do they think and feel about their cravings? This book provides provocative answers to all these questions. Formerly only available in Hardback.

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Sprog:
Engelsk

ISBN:
9780415220958

Forlag:
Taylor & Francis Ltd

Indbinding:
Hardback

Sideantal:
356

Udgivet:
16. november 2000

Størrelse:
156x234x21 mm.

Vægt:
640 g.

Leveringstid: 8-11 hverdage.
Forventet levering: 16. januar 2025

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Forlænget returret til d. 31. januar 2025

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Why do consumers buy particular products, brands and services? How do they think and feel about their cravings? This book provides provocative answers to all these questions. Formerly only available in Hardback.

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