Du sparer 0% ift. normalprisen Spar 0%

Hardback
Udsolgt
1.085,95 kr.

Bag om Tourism Marketing in Western Europe

This book looks at contemporary marketing tools utilised by various Western-European countries. It presents case studies on how tourism marketing in this region has been handled and evolved in an era of contradictory forces such as competitiveness versus sustainability, locality versus globalisation, maturity versus new product development.

Vis mere

Sprog:
Engelsk

ISBN:
9781789248753

Forlag:
CABI Publishing

Indbinding:
Hardback

Sideantal:
256

Udgivet:
19. november 2021

Størrelse:
250x179x20 mm.

Vægt:
794 g.

Leveringstid: Ukendt - mangler pt..

Normalpris

BLACK WEEK
1.085,95 kr. + Fragt
~~1.085,95 kr.~~

Medlemspris

1.035,95 kr.

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Tourism Marketing in Western Europe

This book looks at contemporary marketing tools utilised by various Western-European countries. It presents case studies on how tourism marketing in this region has been handled and evolved in an era of contradictory forces such as competitiveness versus sustainability, locality versus globalisation, maturity versus new product development.

Brugerbedømmelser af Tourism Marketing in Western Europe

Andre købte også..

Find lignende bøger

Bogen Tourism Marketing in Western Europe findes i følgende kategorier:

Business og læring > Marketing

Tourism Marketing in Western Europe - Bog

Beskrivelse af Tourism Marketing in Western Europe

Brugerbedømmelser af Tourism Marketing in Western Europe

Gør som tusindvis af andre bogelskere