Vi bøger
Trustpilot
Levering: 1 - 2 hverdage
Hjælp
Login
  1. Forside
  2. Bøger
  3. Business og læring
  4. Marketing
  5. Tourism Marketing in Western Europe

Tourism Marketing in Western Europe - Bog

indgår i CABI Regional Tourism Series serien

Tourism Marketing in Western Europe
Bag om Tourism Marketing in Western Europe

This book looks at contemporary marketing tools utilised by various Western-European countries. It presents case studies on how tourism marketing in this region has been handled and evolved in an era of contradictory forces such as competitiveness versus sustainability, locality versus globalisation, maturity versus new product development.

Vis mere
  • Sprog:
  • Engelsk
  • ISBN:
  • 9781789248753
  • Indbinding:
  • Hardback
  • Sideantal:
  • 256
  • Udgivet:
  • 19. November 2021
  • Størrelse:
  • 250x179x20 mm.
  • Vægt:
  • 794 g.
  • Ukendt - mangler pt..

Normalpris

Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Tourism Marketing in Western Europe

This book looks at contemporary marketing tools utilised by various Western-European countries. It presents case studies on how tourism marketing in this region has been handled and evolved in an era of contradictory forces such as competitiveness versus sustainability, locality versus globalisation, maturity versus new product development.

Brugerbedømmelser af Tourism Marketing in Western Europe



Andre købte også..
Find lignende bøger
Bogen Tourism Marketing in Western Europe findes i følgende kategorier:

Gør som tusindvis af andre bogelskere

Tilmeld dig nyhedsbrevet og få gode tilbud og inspiration til din næste læsning.