Name: Understanding Consumer Financial Behavior
Price: 1347.95 DKK
Availability: InStock
Author: W. Fred Van Raaij
ISBN: 9781349713431

Understanding Consumer Financial Behavior af W. Fred Van Raaij

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Government policies, marketing campaigns of banks, insurance companies, and other financial institutions, and consumers' protective actions all depend on assumptions about consumer financial behavior. Understanding Consumer Financial Behavior provides a systemic economic and behavioral approach to the way people handle their finances.

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Sprog:
Engelsk

ISBN:
9781349713431

Forlag:
Palgrave MacMillan

Indbinding:
Paperback

Sideantal:
285

Udgivet:
28. juni 2016

Udgave:
12016

Størrelse:
148x210x0 mm.

Vægt:
454 g.

Leveringstid: 8-11 hverdage.
Forventet levering: 20. november 2024

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Government policies, marketing campaigns of banks, insurance companies, and other financial institutions, and consumers' protective actions all depend on assumptions about consumer financial behavior. Understanding Consumer Financial Behavior provides a systemic economic and behavioral approach to the way people handle their finances.

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