User Innovation and the Entrepreneurship Phenomenon in the Digital Economy

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Hardback
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2.672,95 kr.

Bag om User Innovation and the Entrepreneurship Phenomenon in the Digital Economy

Presents emerging scholarly research on innovative aspects of design, development, and implementation of digital economy initiatives, highlighting the relationship and interaction between humans and technology in modern society. This volume features coverage on a broad range of topics such as electronic commerce, brand promotion, and customer loyalty.

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Sprog:
Engelsk

ISBN:
9781522528265

Forlag:
IGI Global

Indbinding:
Hardback

Sideantal:
358

Udgivet:
30. oktober 2017

Størrelse:
227x291x28 mm.

Vægt:
1216 g.

Leveringstid: 8-11 hverdage.
Forventet levering: 2. december 2024

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Beskrivelse af User Innovation and the Entrepreneurship Phenomenon in the Digital Economy

Presents emerging scholarly research on innovative aspects of design, development, and implementation of digital economy initiatives, highlighting the relationship and interaction between humans and technology in modern society. This volume features coverage on a broad range of topics such as electronic commerce, brand promotion, and customer loyalty.

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