Name: A broader look at price, quality, and value
Price: 447.95 DKK
Availability: InStock
Author: C. Miya
ISBN: 9787098936046

A broader look at price, quality, and value af C. Miya

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447,95 kr.

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The present study is an attempt to develop and empirically test the conceptual framework that makes real sense of comparing price-quality-brand image-value relationship and ultimate satisfaction in the product market. The Thesis comprised of six chapters and each chapter is introduced as follows:

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Sprog:
Engelsk

ISBN:
9787098936046

Forlag:
C.Miya

Indbinding:
Paperback

Sideantal:
436

Udgivet:
9. marts 2023

Størrelse:
152x26x229 mm.

Vægt:
704 g.

Leveringstid: 2-4 uger.
Forventet levering: 14. december 2024

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The present study is an attempt to develop and empirically test the conceptual framework that makes real sense of comparing price-quality-brand image-value relationship and ultimate satisfaction in the product market. The Thesis comprised of six chapters and each chapter is introduced as follows:

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