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A Stakeholder Approach to Corporate Social Responsibility - Philip Kotler - Bog

af Philip Kotler
A Stakeholder Approach to Corporate Social Responsibilityaf Philip Kotler
Bag om A Stakeholder Approach to Corporate Social Responsibility

According to a recent McKinsey & Co. global survey, 95% of surveyed CEOs believe that 'society has greater expectations than it did five years ago that companies will assume public responsibilities.' In turn, corporate social responsibility has grown into a global phenomenon that encompasses businesses, consumers, governments, and civil society. Th

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781032836843
  • Indbinding:
  • Paperback
  • Sideantal:
  • 464
  • Udgivet:
  • 24. Juni 2024
  • Størrelse:
  • 174x246x0 mm.
  • Kan forudbestilles.
  • 24. Juni 2024

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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

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Beskrivelse af A Stakeholder Approach to Corporate Social Responsibility

According to a recent McKinsey & Co. global survey, 95% of surveyed CEOs believe that 'society has greater expectations than it did five years ago that companies will assume public responsibilities.' In turn, corporate social responsibility has grown into a global phenomenon that encompasses businesses, consumers, governments, and civil society. Th

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