Advances in Advertising Research (Vol. 1)

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Hardback
8-11 hverdage
922,95 kr.

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The goal of the book is to advance more systematic research in the fields of advertising and communication form an international perspective. Renowned communication researchers from around the globe have contributed to the making of this book.

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Sprog:
Tysk

ISBN:
9783834921116

Forlag:
Gabler Verlag

Indbinding:
Hardback

Sideantal:
412

Udgivet:
25. juni 2010

Udgave:
2010

Størrelse:
160x219x27 mm.

Vægt:
690 g.

Leveringstid: 8-11 hverdage.
Forventet levering: 9. december 2024

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The goal of the book is to advance more systematic research in the fields of advertising and communication form an international perspective. Renowned communication researchers from around the globe have contributed to the making of this book.

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Business og læring > Ledelse & strategi

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