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Advances in Business and Management Forecasting
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Presents advanced studies in the application of forecasting methodologies to such areas as sales, marketing, and strategic decision making. This title covers such topics as: sales and marketing, forecasting, new product forecasting, judgmentally-based forecasting, the application of surveys to forecasting, and more.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780857242013
  • Indbinding:
  • Hardback
  • Sideantal:
  • 256
  • Udgivet:
  • 26. August 2010
  • Størrelse:
  • 169x237x28 mm.
  • Vægt:
  • 492 g.
  • 2-4 uger.
  • 25. Maj 2024

Normalpris

Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Advances in Business and Management Forecasting

Presents advanced studies in the application of forecasting methodologies to such areas as sales, marketing, and strategic decision making. This title covers such topics as: sales and marketing, forecasting, new product forecasting, judgmentally-based forecasting, the application of surveys to forecasting, and more.

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