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Advances in Business and Management Forecasting
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Intends to present advanced studies in the application of forecasting methodologies to such areas as sales, marketing, and strategic decision making. This title includes topics such as: sales and marketing, forecasting, new product forecasting, judgmentally-based forecasting, the application of surveys to forecasting, and sales response models.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780857249593
  • Indbinding:
  • Hardback
  • Sideantal:
  • 208
  • Udgivet:
  • 16. november 2011
  • Størrelse:
  • 156x234x23 mm.
  • Vægt:
  • 476 g.
  • 2-3 uger.
  • 16. december 2024
Forlænget returret til d. 31. januar 2025

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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Advances in Business and Management Forecasting

Intends to present advanced studies in the application of forecasting methodologies to such areas as sales, marketing, and strategic decision making. This title includes topics such as: sales and marketing, forecasting, new product forecasting, judgmentally-based forecasting, the application of surveys to forecasting, and sales response models.

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