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Advertising Media Workbook and Sourcebook - Larry Kelley - Bog

Bag om Advertising Media Workbook and Sourcebook

This combination of workbook and sourcebook combines easy-to-understand explanations of advertising media sources and calculations with real-world examples of source material from advertising and media companies. It is designed for anyone wanting to master the process of advertising media planning.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781138380622
  • Indbinding:
  • Hardback
  • Sideantal:
  • 380
  • Udgivet:
  • 18. september 2018
  • Udgave:
  • 4
  • Størrelse:
  • 216x279x0 mm.
  • Vægt:
  • 453 g.
  • 2-4 uger.
  • 21. november 2024
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Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Advertising Media Workbook and Sourcebook

This combination of workbook and sourcebook combines easy-to-understand explanations of advertising media sources and calculations with real-world examples of source material from advertising and media companies. It is designed for anyone wanting to master the process of advertising media planning.

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