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This book contains an Open Access chapterThis volume is the first systematic survey of the interface between the aesthetic and strategic domains. The "aesthetic" turn in strategy encompasses the use of aesthetic features and style to create value, as well as the ways in which the useful and the beautiful can be brought together.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781800432376
  • Indbinding:
  • Hardback
  • Sideantal:
  • 304
  • Udgivet:
  • 9. November 2020
  • Størrelse:
  • 152x229x0 mm.
  • Vægt:
  • 570 g.
  • 2-3 uger.
  • 17. Maj 2024

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This book contains an Open Access chapterThis volume is the first systematic survey of the interface between the aesthetic and strategic domains. The "aesthetic" turn in strategy encompasses the use of aesthetic features and style to create value, as well as the ways in which the useful and the beautiful can be brought together.

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