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Airline Operations and Management - Gerald N. Cook - Bog

- A Management Textbook

Bag om Airline Operations and Management

Airline Operations and Management: A Management Textbook is a survey of the airline industry, mostly from a managerial perspective. It integrates and applies the fundamentals of several management disciplines, particularly economics, operations, marketing and finance, in developing the overview of the industry. The focus is on tactical, rather than strategic, management that is specialized or unique to the airline industry.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781138237537
  • Indbinding:
  • Paperback
  • Sideantal:
  • 344
  • Udgivet:
  • 15. februar 2017
  • Størrelse:
  • 235x156x24 mm.
  • Vægt:
  • 548 g.
  • Ukendt - mangler pt..

Normalpris

  • BLACK NOVEMBER

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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Airline Operations and Management

Airline Operations and Management: A Management Textbook is a survey of the airline industry, mostly from a managerial perspective. It integrates and applies the fundamentals of several management disciplines, particularly economics, operations, marketing and finance, in developing the overview of the industry. The focus is on tactical, rather than strategic, management that is specialized or unique to the airline industry.

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