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Beating the Commodity Trap - Richard A. D'Aveni - Bog

- How to Maximize Your Competitive Position and Increase Your Pricing Power

af Richard A. D'Aveni
Beating the Commodity Trap af Richard A. D'Aveni
Bag om Beating the Commodity Trap

Based on an in-depth study of more than 30 industries, this book reveals the three most common patterns that create 'commodity traps' deterioration, proliferation, and escalation and offers targeted strategies, beyond cost reduction or continuous differentiation, that companies have used to address these dilemmas successfully.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781422103159
  • Indbinding:
  • Hardback
  • Sideantal:
  • 224
  • Udgivet:
  • 22. december 2009
  • Størrelse:
  • 163x245x18 mm.
  • Vægt:
  • 406 g.
  • Ukendt - mangler pt..

Normalpris

  • BLACK NOVEMBER

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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

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Beskrivelse af Beating the Commodity Trap

Based on an in-depth study of more than 30 industries, this book reveals the three most common patterns that create 'commodity traps' deterioration, proliferation, and escalation and offers targeted strategies, beyond cost reduction or continuous differentiation, that companies have used to address these dilemmas successfully.

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