Direkte markedsføring/telefonsalg

Ce guide a été écrit avec l'intention d'aider à être plus efficace et à augmenter leur rendement ceux et celles qui consacrent plusieurs heures par jour à faire de la prospection téléphonique, de la prise de rendez-vous et de la vente par téléphone. Il constitue un outil précieux qui vous permettra de réussir mieux et plus vite dans votre travail et d'atteindre vos objectifs.Concrètement, vous y trouverez des trucs et astuces que l'auteure a découverts et développés sur le terrain, au fil des années d'expérience et de pratique dans ce domaine. De plus, les participants aux activités de formation et de coaching de vente de son entreprise en ont grandement bénéficié et ont obtenu des résultats surprenants, très rapidement.Ce guide est divisé en 37 chapitres très courts, clairs et concis qui vous permettront d'assimiler facilement leur contenu pour augmenter votre rendement.Notez qu'il ne traite pas en profondeur du développement d'un argumentaire, ni de comment répondre aux objections, ni de comment prendre des rendez-vous qualifiés ou faire de la vente par téléphone. Ces sujets sont plus amplement traités dans d'autres livres de l'auteure. IL S'AGIT PLUTÔT ICI DE TRUCS ET ASTUCES À APPLIQUER DANS VOTRE PROCESSUS POUR FACILITER L'ATTEINTE DE VOS OBJECTIFS ET VOUS AIDER SANS AUCUN DOUTE À AMÉLIORER VOS MÉTHODES DE TRAVAIL ACTUELLES.Bonne lecture et notez vos questions que vous pourrez adresser à l'auteure à l'adresse courriel mentionnée à la conclusion de ce guide. À PROPOS DE L'AUTEURE Après avoir oeuvré dans le développement de clientèle, la vente et le service-client pendant plusieurs années avec succès, l'auteure, Francine Doré, a décidé de partager son talent et ses aptitudes avec des milliers de personnes actives dans ces champs d'activités. Elle a fondé son entreprise de formation et de coaching et a écrit plusieurs guides et matériel pédagogique efficaces et générateurs de résultats étonnants.

Who is your avatar? And will they spend money on what you are selling? How do you relate with them and really know your market? In this book, marketing legend Matt Bacak answers those questions by explaining exactly how to zero in on your perfect customer.

Guerrilla Marketing Excellence explains fifty rules aimed at fine-tuning your marketing style. It includes information on the uses of video, television distribution, networking effectiveness, and marketing combinations in an increasingly competitive business climate.

Are you an author? Do you have a new book that you're looking to promote to potential new fans? Have you considered venturing out into the book signing circuit? Maybe you've thought about it for a while but haven't been sure how to go about it. Perhaps you're reluctant because you don't know what to expect. Book Signing 101: An Author's Guide gives you a simple and straightforward breakdown of everything involved in book signing events, from where to hold your event, what to have with you, what to avoid, how to save money, how to carry yourself like a professional author and much more.

Do you long for a lucrative career free from the constraints of the nine to five work world while affording you and your family the lifestyle you dream of?In this fun, irreverent, and highly practical playbook, mascara millionaire and network marketing maven Shari Owen Brown gives you the insight and know-how you need to start and grow a successful career in direct sales. It all starts with how you think. Let's Grow, Girl! introduces you to the five aspects of mindset that set you up for success. Through personal stories from Brown's stellar career journey and examples of the remarkable women she has coached, she shows you how to establish a rock-solid foundation for your business. You will learn: how what makes you weird is your greatest gift and to embrace that special quirk that makes you differenthow to move from insecurities to influence and impact by showing how to create a community that empowers people and opens up space for magic to happen!how to move in the direction of every opportunity, harnessing fear to work for you not against youand, most importantly, the nuts and bolts of how to build your network and make serious MONEY. Brown shows you her step-by-step process to achieve success, including the necessary skills of network building, duplicating, and power-house selling-even if you hate sales.Based on the curriculum Brown teaches in workshops online and around the world, Let's Grow, Girl! is a direct-selling bible for success! These lessons WORK and the thousands of women who have already followed Shari Brown's coaching have the businesses to prove it. Now, it's your turn!

Get Better Results in Sales and Marketing by Learning to Develop and Sell Yourself FirstDo you struggle to sell your product or service?Are you self-employed and having trouble generating business?Are you a salesperson who's frustrated by your subpar income?Can you honestly say you're doing "all you can" to succeed - and still not seeing results?If you answered yes to any of the above questions, chances are you're not looking for improvement in the right places.Top millennial sales expert and self-development guru Bauer Doski is here to help. Conscious Money: How to Master the Art of Sales by Mastering Oneself is an action-packed thrill ride through the world of sales, marketing and self-development.Bauer has worked in sales for more than a decade, owning and selling multiple successful startups and becoming a top sales performer at several Fortune 500 companies. By incorporating her real life experience and knowledge in both her roles as an Industrial Psychologist and a business coach, she shows entrepreneurs how to generate the income they've always dreamed of by effectively tackling two of the most common challenges; sales & mindset. Her secret? Wrapping self-development into her sales skills, making the two work hand-in-hand.This is the secret ingredient you're missing.Inside this book, you'll learn: The subtle but critical relationship between self-improvement and salesWhat it means to sell yourself, and why that's not just an empty phraseWho counts as a salesperson (this will surprise you!)The role purpose plays in your life and successHow your virtues contribute to your ability to close the dealThe best ways to improve any character traits that fall short of the markWhich mantras are actually effective at improving your success and self-loveWhat the Law of Attraction really means in your life (no, it's not just a cliché!)How to get your own financial ducks in a row so you can speak knowledgeably about money to othersHow to cultivate abundance in every corner of your lifeBauer's true secret of success is her ability to fall in love, not only with her career, but with herself. Without true passion for both self-development and business growth, she would never have succeeded and gotten to where she is today.Luckily, that's a teachable skill. Through applying the right techniques and performing rewarding exercises, you can become more confident in yourself and your marketing abilities at the same time.You can become the person others want to work with and purchase from. You can become someone that clients and customers clamor to get a piece of, and it's not even that hard. All you have to do is make the commitment to learning today.Buy this book NOW to improve yourself and therefore your business, finally breaking through that ceiling and hitting your dream targets! It's your turn to shine, so don't wait!

""The Heart of Marketing"" validates the power of heart-to-heart connections that leads to emotional authenticity and marketing believability, taking sales beyond mere commercial transactions into long-term customer relationships.

In a few short years, the trade show and event marketplace has grown and is now considered an investment that adds to or subtracts from the bottom line. This work explains how to increase profits from trade shows even as managers deal with shrinking budgets.

Like the Web and email, podcasting ? technology for distributing audio and video on the Internet ? represents a paradigm shift in how businesses communicate with prospects and customers. Although substantial media coverage has stimulated corporate interest in podcasting, its newness and apparent complexity have made businesses wary of entering the fray. The Business Podcasting Bible is designed to ease this process, particularly for marketers looking to increase sales and deepen their relationships with customers. Each chapter uses case studies to cover a different aspect of podcasting. Topics range from podcast metrics to premium and sponsored podcast models to such nuts-and-bolts concerns as how to syndicate a podcast and what kind of equipment is necessary for setup. The book includes informative sidebars, statistics, easy-to-read charts and graphs based on the authors? proprietary research, along with a glossary, resource appendix, and links to Web resources.