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Brand Activism - Marco Scalvini - Bog

Brand Activismaf Marco Scalvini
Bag om Brand Activism

This book critically examines how brands determine the visibility of social issues through their advertising practices, informing the ways we are persuaded to feel, think, and act as consumers and citizens.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780367616618
  • Indbinding:
  • Hardback
  • Sideantal:
  • 136
  • Udgivet:
  • 19. december 2024
  • Størrelse:
  • 138x216x0 mm.
  • Kan forudbestilles.
  • 19. december 2024

Normalpris

  • BLACK WEEK

Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Brand Activism

This book critically examines how brands determine the visibility of social issues through their advertising practices, informing the ways we are persuaded to feel, think, and act as consumers and citizens.

Brugerbedømmelser af Brand Activism



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