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Breakthrough Nonprofit Branding - Jocelyne Daw - Bog

- Seven Principles to Power Extraordinary Results

af Jocelyne Daw

indgår i The AFP/Wiley Fund Development Series serien

Breakthrough Nonprofit Branding af Jocelyne Daw
Bag om Breakthrough Nonprofit Branding

* The first book on brands and branding directly written for the nonprofit sector, Building a Breakthrough Nonprofit Brand explains a brand as an organization's North Star, the guiding principle that underpins the mission and makes it values manifest, not just the way it is presented in marketing communications materials.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780470286913
  • Indbinding:
  • Hardback
  • Sideantal:
  • 336
  • Udgivet:
  • 9. november 2010
  • Størrelse:
  • 159x235x30 mm.
  • Vægt:
  • 542 g.
  • 2-3 uger.
  • 10. december 2024

Normalpris

  • BLACK NOVEMBER

Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

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Beskrivelse af Breakthrough Nonprofit Branding

* The first book on brands and branding directly written for the nonprofit sector, Building a Breakthrough Nonprofit Brand explains a brand as an organization's North Star, the guiding principle that underpins the mission and makes it values manifest, not just the way it is presented in marketing communications materials.

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