Name: Business to Business Marketing
Price: 947.95 DKK
Availability: InStock
Author: Wim Biemans
ISBN: 9780077121891

Business to Business Marketing af Wim Biemans

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947,95 kr.

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Marketing to organisations is a substantial and dynamic sector of marketing. This title deals with this topic, and explains the parallels between business to business and consumer marketing. It also emphasizes the concepts and practices developed for this field.

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Sprog:
Engelsk

ISBN:
9780077121891

Forlag:
McGraw-Hill Education - Europe

Indbinding:
Paperback

Sideantal:
400

Udgivet:
16. marts 2010

Størrelse:
196x262x23 mm.

Vægt:
826 g.

Leveringstid: 2-3 uger.
Forventet levering: 17. december 2024

Forlænget returret til d. 31. januar 2025

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Marketing to organisations is a substantial and dynamic sector of marketing. This title deals with this topic, and explains the parallels between business to business and consumer marketing. It also emphasizes the concepts and practices developed for this field.

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