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Contemporary Issues in Green and Ethical Marketing - Bog

Bag om Contemporary Issues in Green and Ethical Marketing

Informed by both a theoretical and practitioner-based perspective, this collection provides an accessible overview of the multifaceted and challenging nature of contemporary green and ethical marketing issues. This book was originally published as a special issue of the Journal of Marketing Management.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781138948280
  • Indbinding:
  • Paperback
  • Sideantal:
  • 352
  • Udgivet:
  • 26. august 2015
  • Størrelse:
  • 245x177x33 mm.
  • Vægt:
  • 620 g.
  • 2-4 uger.
  • 17. december 2024
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  • BLACK NOVEMBER

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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Contemporary Issues in Green and Ethical Marketing

Informed by both a theoretical and practitioner-based perspective, this collection provides an accessible overview of the multifaceted and challenging nature of contemporary green and ethical marketing issues. This book was originally published as a special issue of the Journal of Marketing Management.

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