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Corporate Reputations, Branding and People Management - Susan Hetrick - Bog

af Susan Hetrick
Corporate Reputations, Branding and People Management af Susan Hetrick
Bag om Corporate Reputations, Branding and People Management

Helps HR practitioners understand corporate-level concepts and their relevance to the strategic agendas of organizations by drawing on a range of ideas from branding, marketing, communications, and public relations. This book examines how effective people management strategies and the role of HR specialist can contribute to this corporate agenda.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780750669504
  • Indbinding:
  • Paperback
  • Sideantal:
  • 400
  • Udgivet:
  • 20. juni 2006
  • Størrelse:
  • 236x160x30 mm.
  • Vægt:
  • 596 g.
  • 8-11 hverdage.
  • 9. december 2024
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  • BLACK WEEK

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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

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Beskrivelse af Corporate Reputations, Branding and People Management

Helps HR practitioners understand corporate-level concepts and their relevance to the strategic agendas of organizations by drawing on a range of ideas from branding, marketing, communications, and public relations. This book examines how effective people management strategies and the role of HR specialist can contribute to this corporate agenda.

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