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Developing New Products and Services - Lawrence Sanders - Bog

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Focuses on the up-front activities required for product and service differentiation, the learning methodologies that contribute to arriving at that differentiation. This book shows how technology factors into such entrepreneurial activities as engaging in business planning and utilizing creativity and innovation.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781606492413
  • Indbinding:
  • Paperback
  • Sideantal:
  • 340
  • Udgivet:
  • 16. november 2011
  • Udgave:
  • Størrelse:
  • 153x228x20 mm.
  • Vægt:
  • 500 g.
  • 8-11 hverdage.
  • 17. december 2024
På lager
Forlænget returret til d. 31. januar 2025

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Beskrivelse af Developing New Products and Services

Focuses on the up-front activities required for product and service differentiation, the learning methodologies that contribute to arriving at that differentiation. This book shows how technology factors into such entrepreneurial activities as engaging in business planning and utilizing creativity and innovation.

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