Name: Digital Marketing Fundamentals
Price: 755.95 DKK
Availability: InStock
Author: Marjolein Visser
ISBN: 9789001749842

Digital Marketing Fundamentals af Marjolein Visser

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Marketing is now fundamentally a digital process, and this textbook was the first to comprehensively analyse marketing through a digital lens. As the field is evolving rapidly, this edition is fully updated to cover the latest developments in theory and practice, incorporating many international examples and cases.

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Sprog:
Engelsk

ISBN:
9789001749842

Forlag:
Wolters-Noordhoff B.V.

Indbinding:
Paperback

Sideantal:
650

Udgivet:
6. juli 2021

Udgave:
2

Størrelse:
353x168x28 mm.

Vægt:
1202 g.

Leveringstid: 4-7 hverdage.
Forventet levering: 4. december 2024

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Marketing is now fundamentally a digital process, and this textbook was the first to comprehensively analyse marketing through a digital lens. As the field is evolving rapidly, this edition is fully updated to cover the latest developments in theory and practice, incorporating many international examples and cases.

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