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"The only goal you cannot achieve is the one you have not yet recognized." More than twenty years ago, entrepreneur Stephan Schiffman launched his own business -- D.E.I. Management Group Inc. -- and built it into a major financial success. Since then Schiffman has taught more than 300,000 salespeople his internationally acclaimed methodology for high-efficiency selling. Now Schiffman reveals his innovative business-building strategies -- from conceptualization to cashing out -- in one complete and concise guide written specifically for the entrepreneur. Combining his revolutionary, user-friendly approach with real-life examples of his methods at work, Schiff man guides you through the four critical "threshold experiences" all entrepreneurs must cross to be successful. STARTING OUT -- the most important early issues and key questions: How to know if you have what it takes to be your own boss How much capital you need to begin The pros and cons of franchises, manufacturing startups, service startups, and buying existing businesses BRANCHING OUT -- making the most of your resources: Why you are your own best asset How to track progress -- and focus on goals How to create your own niche in the marketplace How to manage money, people, and time FINDING OUT -- knowing your customers, and your marketplace: How to sell -- even if you're a non-salesperson The advantages and disadvantages of direct marketing, advertising and publicity Understanding the sales cycle and maximizing profit GROWING UP -- the keys to managed change and growth: Why growth is costly, but worth it How to change with your business When to sell the business -- and for how much Strategies for moving on -- and attacking the next challenge Whether you're just thinking about starting a business, or have already taken the plunge, Make It Your Business is an essential resource you can use daily. Complete with information on obtaining financing, a concise guide to interviewing potential employees, and long-term planning tools, it will ease your company's growing pains while helping you build the business of your dreams.
Cold calling is a critical skill for those in sales. This text aims to provide information for those wishing to improve their skills and improve their selling power.
Believe in the power of miracles..."A special little book, an antidote to the stress, fury, and unfeelingness of many people's hurried, everyday lives." --Newsday"Judith Leventhal and Yitta Halberstam amaze and inspire with their incredible-but-true story collections...of wondrous true coincidences." --People"Small Miracles is a book you'll love and cherish for a long time to come. It will make you aware of similar events that are happening to you--those touches of grace that, when we think to look for them, bless us all." --Belle
A guide for selling services. It teaches you how to: build your communication skills; listen to your clients; sell a personal relationship; boost your confidence; create client confidence; and, deliver quality customer service.
Now, for the first time, all of the Schiffman sales-winning techniques are brought together in a single volume. From getting leads and cold calling to establishing a solid relationship and closing the deal, Schiffman covers everything a salesperson needs to know in order to improve their performance and make the sale.
Author of the blockbuster The 25 Habits of Highly Successful Salespeople provides proven tactics for defeating the 25 most common sales objections--from price disagreements to simple obstinacy
Shows readers how to: treat customers individually; make life easier for customers in bad times; show that bad times won't last forever; and reorient their thinking now to prepare for the future across America, the sales landscape is changing swiftly.
25 Top Sales Techniques: Insider Tips to Help You Sell More sets out a number of critical sales skills, all of which combine to create a superior selling style; this book explains how you too can stand out in sales.
Filled with sure-fire strategies and tested selling principles, this work can motivate and empower sales teams to achieve excellence. It is suitable for salespeople looking to succeed.
Offers advice to salespeople about getting prospects and making the sale. This book includes an introduction text.
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