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Four Day Creative Brief - Yadira Santana-Dowling - Bog

- A Practical Guide for Writing an Inspiring One

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The Four Day Creative Brief is a practical guide to writing a creative brief - the document used as a spring board to advertising campaigns and any communication geared to the masses. It walks the reader step by step through the research, writing and presentation that goes on in a strategist's typical day, helping to build confidence and clarity into the process for up and coming professionals.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781922405692
  • Indbinding:
  • Hardback
  • Sideantal:
  • 38
  • Udgivet:
  • 22. april 2020
  • Størrelse:
  • 216x140x6 mm.
  • Vægt:
  • 186 g.
  • 8-11 hverdage.
  • 9. december 2024

Normalpris

  • BLACK WEEK

Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Four Day Creative Brief

The Four Day Creative Brief is a practical guide to writing a creative brief - the document used as a spring board to advertising campaigns and any communication geared to the masses. It walks the reader step by step through the research, writing and presentation that goes on in a strategist's typical day, helping to build confidence and clarity into the process for up and coming professionals.

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