Name: From Marginal to Mainstream
Price: 338.95 DKK
Availability: InStock
Author: Helen Edwards
ISBN: 9781398604315

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338,95 kr.

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Understand how legacy and mainstream brands from B2B and B2C through to product and service companies can successfully harness the potential of marginal behaviours for new routes to growth.

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Sprog:
Ukendt

ISBN:
9781398604315

Forlag:
Kogan Page

Indbinding:
Paperback

Sideantal:
264

Udgivet:
3. februar 2023

Størrelse:
234x16x156 mm.

Vægt:
402 g.

Leveringstid: 8-11 hverdage.
Forventet levering: 9. december 2024

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Understand how legacy and mainstream brands from B2B and B2C through to product and service companies can successfully harness the potential of marginal behaviours for new routes to growth.

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