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Global Companies, Local Innovations - Yasuyuki Motoyama - Bog

- Why the Engineering Aspects of Innovation Making Require Co-location

af Yasuyuki Motoyama

indgår i Economic Geography Series serien

Global Companies, Local Innovations af Yasuyuki Motoyama
Bag om Global Companies, Local Innovations

Examines why the geography of innovation by multinationals is overwhelmingly local, in spite of their global operations in manufacturing and sales through case studies of produce development by global players: Toyota, Sony, and Canon. This title unfolds the complex and constant process of trial and error in innovation.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781409421467
  • Indbinding:
  • Hardback
  • Sideantal:
  • 180
  • Udgivet:
  • 28. september 2012
  • Størrelse:
  • 164x240x17 mm.
  • Vægt:
  • 482 g.
  • 2-4 uger.
  • 29. januar 2025
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Beskrivelse af Global Companies, Local Innovations

Examines why the geography of innovation by multinationals is overwhelmingly local, in spite of their global operations in manufacturing and sales through case studies of produce development by global players: Toyota, Sony, and Canon. This title unfolds the complex and constant process of trial and error in innovation.

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