Handbook of Research on Mobile Marketing Management

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Hardback
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3.352,95 kr.

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Provides a compelling and relevant collection of innovative mobile marketing practices. It provides more than 25 insightful articles by international experts, and is a critical resource for advertisers, researchers, and academics.

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Sprog:
Engelsk

ISBN:
9781605660745

Forlag:
Business Science Reference

Indbinding:
Hardback

Sideantal:
584

Udgivet:
30. november 2009

Størrelse:
280x216x31 mm.

Leveringstid: 8-11 hverdage.
Forventet levering: 28. november 2024

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Provides a compelling and relevant collection of innovative mobile marketing practices. It provides more than 25 insightful articles by international experts, and is a critical resource for advertisers, researchers, and academics.

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