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How to Win Campaigns - Chris Rose - Bog

- Communications for Change

Bag om How to Win Campaigns

A practical guide for creating and running successful campaigns. Written for the new campaigner and the experienced communicator alike, it explores what works (and what doesn't) and shows how to use principles and strategy in campaigning as a new form of public politics. It provides models of motivation, analysis and communication structure.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781849711937
  • Indbinding:
  • Hardback
  • Sideantal:
  • 400
  • Udgivet:
  • 29. september 2010
  • Udgave:
  • 2
  • Størrelse:
  • 170x216x34 mm.
  • Vægt:
  • 700 g.
  • 2-4 uger.
  • 25. januar 2025
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Forlænget returret til d. 31. januar 2025
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Beskrivelse af How to Win Campaigns

A practical guide for creating and running successful campaigns. Written for the new campaigner and the experienced communicator alike, it explores what works (and what doesn't) and shows how to use principles and strategy in campaigning as a new form of public politics. It provides models of motivation, analysis and communication structure.

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