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Improving Customer Satisfaction, Loyalty, and Profit - Michael D. (University of Michigan Business School) Johnson - Bog

- An Integrated Measurement and Management System

Bag om Improving Customer Satisfaction, Loyalty, and Profit

In this title the authors offer a five-stage process that links the key elements of customer satisfaction measurement with market strategy and product development for business success. It shows managers how to develop a good relationship with their customers.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780787953102
  • Indbinding:
  • Hardback
  • Sideantal:
  • 240
  • Udgivet:
  • 17. oktober 2000
  • Størrelse:
  • 154x232x23 mm.
  • Vægt:
  • 540 g.
  • 8-11 hverdage.
  • 9. december 2024

Normalpris

  • BLACK WEEK

Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Improving Customer Satisfaction, Loyalty, and Profit

In this title the authors offer a five-stage process that links the key elements of customer satisfaction measurement with market strategy and product development for business success. It shows managers how to develop a good relationship with their customers.

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