Name: Leisure Marketing
Price: 549.95 DKK
Availability: OutOfStock
Author: Susan Horner
ISBN: 9780750655507

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Divided into nine parts, this book guides the reader through leisure and marketing concepts, the marketing mix, key issues in different sectors, issues such as globalisation, marketing research and ethics, for example branding and environmental issues, and the future of leisure marketing.

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Sprog:
Engelsk

ISBN:
9780750655507

Forlag:
Taylor & Francis Ltd

Indbinding:
Paperback

Sideantal:
424

Udgivet:
15. december 2004

Størrelse:
190x247x23 mm.

Vægt:
790 g.

Leveringstid: Ukendt - mangler pt..

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Divided into nine parts, this book guides the reader through leisure and marketing concepts, the marketing mix, key issues in different sectors, issues such as globalisation, marketing research and ethics, for example branding and environmental issues, and the future of leisure marketing.

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