Vi bøger
Levering: 1 - 2 hverdage

Managing and Marketing Technology - David (University of Bath) Ford - Bog

Bag om Managing and Marketing Technology

Proposes that strong management of a firm's technology improves both the marketing potential of existing products and allows firms to identify opportunities for new products through the systematic analysis and assessment of their technological and marketing capabilities.

Vis mere
  • Sprog:
  • Engelsk
  • ISBN:
  • 9781861525949
  • Indbinding:
  • Paperback
  • Sideantal:
  • 200
  • Udgivet:
  • 22. marts 2001
  • Udgave:
  • 2
  • Størrelse:
  • 188x241x15 mm.
  • Vægt:
  • 499 g.
  • 2-4 uger.
  • 28. januar 2025
På lager

Normalpris

Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Managing and Marketing Technology

Proposes that strong management of a firm's technology improves both the marketing potential of existing products and allows firms to identify opportunities for new products through the systematic analysis and assessment of their technological and marketing capabilities.

Brugerbedømmelser af Managing and Marketing Technology



Find lignende bøger
Bogen Managing and Marketing Technology findes i følgende kategorier:

Gør som tusindvis af andre bogelskere

Tilmeld dig nyhedsbrevet og få gode tilbud og inspiration til din næste læsning.