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Managing Customer Relationships on the Internet - Bog

indgår i International Business and Management serien

Managing Customer Relationships on the Internet
Bag om Managing Customer Relationships on the Internet

One important marketing issue is how to initiate, develop, and manage relationships with customers through the Internet. This book aims to improve our knowledge on utilization of the Internet in marketing. It offers theoretical as well empirical knowledge on managing customer relationships on the Internet.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780080441245
  • Indbinding:
  • Hardback
  • Sideantal:
  • 320
  • Udgivet:
  • 9. November 2005
  • Størrelse:
  • 156x234x19 mm.
  • Vægt:
  • 626 g.
  • 2-3 uger.
  • 23. Juli 2024

Normalpris

Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Managing Customer Relationships on the Internet

One important marketing issue is how to initiate, develop, and manage relationships with customers through the Internet. This book aims to improve our knowledge on utilization of the Internet in marketing. It offers theoretical as well empirical knowledge on managing customer relationships on the Internet.

Brugerbedømmelser af Managing Customer Relationships on the Internet



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