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Bag om Manual of International Marketing.

Top executives in international marketing and marketing professors give hands-on theoretical insights and practical guidelines for the most relevant problems in international marketing. The book is structured by easily accessible marketing catchwords and contains one in-depth, compact article per catchword.

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Sprog:
Engelsk

ISBN:
9783834946553

Forlag:
Gabler

Indbinding:
Paperback

Sideantal:
588

Udgivet:
21. september 2014

Udgave:
2006

Størrelse:
240x168x30 mm.

Vægt:
985 g.

Leveringstid: 8-11 hverdage.
Forventet levering: 5. december 2024

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Beskrivelse af Manual of International Marketing.

Top executives in international marketing and marketing professors give hands-on theoretical insights and practical guidelines for the most relevant problems in international marketing. The book is structured by easily accessible marketing catchwords and contains one in-depth, compact article per catchword.

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