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Marketing and the Quality-of-Life Interface - A. Coskun Samli - Bog

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The book is best suited as a resource for students in seminars dealing with marketing's role in society. It provides general philosophies for marketing practitioners, teachers, and researchers to explore and evaluate, and offers specific criteria for practicing marketing with positive quality of life consequences.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780899301242
  • Indbinding:
  • Hardback
  • Sideantal:
  • 366
  • Udgivet:
  • 23. Juni 1987
  • Størrelse:
  • 234x156x20 mm.
  • 2-3 uger.
  • 17. Oktober 2024
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Herefter fra 79 kr./md. Ingen binding.

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The book is best suited as a resource for students in seminars dealing with marketing's role in society. It provides general philosophies for marketing practitioners, teachers, and researchers to explore and evaluate, and offers specific criteria for practicing marketing with positive quality of life consequences.

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