Vi bøger
Levering: 1 - 2 hverdage

Marketing Big Oil: Brand Lessons from the World's Largest Companies - M. Robinson - Bog

Bag om Marketing Big Oil: Brand Lessons from the World's Largest Companies

Marketing Big Oil begins with an historical perspective looking at how Big Oil came to be and then analyzes the marketing and corporate branding programs of these oil titans to demonstrate what does and doesn't work, showing us how even the largest companies sometimes fail to get their message across.

Vis mere
  • Sprog:
  • Engelsk
  • ISBN:
  • 9781137389169
  • Indbinding:
  • Hardback
  • Sideantal:
  • 153
  • Udgivet:
  • 4. Juli 2014
  • Størrelse:
  • 224x144x16 mm.
  • Vægt:
  • 326 g.
  • 8-11 hverdage.
  • 8. Oktober 2024

Normalpris

Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Marketing Big Oil: Brand Lessons from the World's Largest Companies

Marketing Big Oil begins with an historical perspective looking at how Big Oil came to be and then analyzes the marketing and corporate branding programs of these oil titans to demonstrate what does and doesn't work, showing us how even the largest companies sometimes fail to get their message across.

Brugerbedømmelser af Marketing Big Oil: Brand Lessons from the World's Largest Companies



Find lignende bøger
Bogen Marketing Big Oil: Brand Lessons from the World's Largest Companies findes i følgende kategorier:

Gør som tusindvis af andre bogelskere

Tilmeld dig nyhedsbrevet og få gode tilbud og inspiration til din næste læsning.