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Marketing Planning for the Pharmaceutical Industry - John Lidstone - Bog

Bag om Marketing Planning for the Pharmaceutical Industry

The marketing planning system described in the second edition of this book has been designed to enable marketing and product executives in the pharmaceutical industry to produce a plan which serves as a dynamic management tool.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780566081125
  • Indbinding:
  • Hardback
  • Sideantal:
  • 168
  • Udgivet:
  • 19. april 1999
  • Udgave:
  • 2
  • Størrelse:
  • 209x300x17 mm.
  • Vægt:
  • 470 g.
  • 2-4 uger.
  • 29. november 2024
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  • BLACK NOVEMBER

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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

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The marketing planning system described in the second edition of this book has been designed to enable marketing and product executives in the pharmaceutical industry to produce a plan which serves as a dynamic management tool.

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