Name: Older Tourist Behavior and Marketing Tools
Price: 1356.95 DKK
Availability: InStock
Author: Vania Vigolo
ISBN: 9783319477343

Older Tourist Behavior and Marketing Tools af Vania Vigolo

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This book provides an in-depth analysis of the older-tourist market, and of the challenges and opportunities created by population ageing from a tourism marketing perspective, by combining a demand-side and a supply-side approach to older tourists.

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Sprog:
Engelsk

ISBN:
9783319477343

Forlag:
Springer International Publishing AG

Indbinding:
Hardback

Sideantal:
176

Udgivet:
18. april 2017

Udgave:
12017

Størrelse:
247x165x18 mm.

Vægt:
448 g.

Leveringstid: 8-11 hverdage.
Forventet levering: 20. november 2024

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This book provides an in-depth analysis of the older-tourist market, and of the challenges and opportunities created by population ageing from a tourism marketing perspective, by combining a demand-side and a supply-side approach to older tourists.

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