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Personality, Design and Marketing - Bog

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Gloria Moss reveals the extent to which design and advertising effectiveness can be improved through an understanding of the personalities of a range of stakeholders. While the impact of demographic factors (age, class, geographical location) is the object of considerable research, the impact of personality on production and preference aesthetics h

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781032837949
  • Indbinding:
  • Paperback
  • Sideantal:
  • 138
  • Udgivet:
  • 24. juni 2024
  • Størrelse:
  • 174x246x0 mm.
  • Vægt:
  • 260 g.
  • 2-4 uger.
  • 28. december 2024
På lager
Forlænget returret til d. 31. januar 2025

Normalpris

Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Personality, Design and Marketing

Gloria Moss reveals the extent to which design and advertising effectiveness can be improved through an understanding of the personalities of a range of stakeholders. While the impact of demographic factors (age, class, geographical location) is the object of considerable research, the impact of personality on production and preference aesthetics h

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