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Place Event Marketing in the Asia Pacific Region - Waldemar Cudny - Bog

- Branding and Promotion in Cities

Bag om Place Event Marketing in the Asia Pacific Region

This book explores the fascinating phenomenon of place event marketing in the Asia Pacific. It examines procedures in the promotion and branding of places that use events to shape their identities.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780367423544
  • Indbinding:
  • Hardback
  • Sideantal:
  • 182
  • Udgivet:
  • 20. august 2021
  • Størrelse:
  • 156x234x0 mm.
  • Vægt:
  • 453 g.
  • 2-3 uger.
  • 23. november 2024
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  • BLACK NOVEMBER

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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

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This book explores the fascinating phenomenon of place event marketing in the Asia Pacific. It examines procedures in the promotion and branding of places that use events to shape their identities.

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