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Pricing Perspectives - Florian Siems - Bog

- Marketing and Management Implications of New Theories and Applications

af Florian Siems
Pricing Perspectives af Florian Siems
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The world of pricing has been changing at a fast pace. There has been a development of new dynamic pricing strategies, an explosion of new pricing tactics, and a focus on smarter buyers. This book focuses on those developments and highlights new perspectives for pricing strategies.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780230207226
  • Indbinding:
  • Hardback
  • Sideantal:
  • 230
  • Udgivet:
  • 3. November 2008
  • Størrelse:
  • 138x223x19 mm.
  • Vægt:
  • 428 g.
  • 8-11 hverdage.
  • 19. Oktober 2024
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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

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Beskrivelse af Pricing Perspectives

The world of pricing has been changing at a fast pace. There has been a development of new dynamic pricing strategies, an explosion of new pricing tactics, and a focus on smarter buyers. This book focuses on those developments and highlights new perspectives for pricing strategies.

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