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Product Innovation - David L. (Lally School of Management and Technology Rainey - Bog

- Leading Change through Integrated Product Development

Bag om Product Innovation

Increasing pressures to produce new products faster and cheaper are resulting in huge efforts to streamline and restructure the traditional new product development (NPD) process. This book focuses on product innovation from an Integrated Product Development (IPD) perspective, using leading-edge methods and techniques.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780521066013
  • Indbinding:
  • Paperback
  • Sideantal:
  • 640
  • Udgivet:
  • 19. Juni 2008
  • Størrelse:
  • 245x173x37 mm.
  • Vægt:
  • 1074 g.
  • 8-11 hverdage.
  • 16. Oktober 2024
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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Product Innovation

Increasing pressures to produce new products faster and cheaper are resulting in huge efforts to streamline and restructure the traditional new product development (NPD) process. This book focuses on product innovation from an Integrated Product Development (IPD) perspective, using leading-edge methods and techniques.

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